Rise of the Echo Drone

rotedI have literally just discovered these. They remind me of Josefin Ohrn + The Liberation, who nearly made it into my best of 2015 (Pridjevi got there instead, and I have been caning that recently -it’s wonderful).

It’s kind of shoegazy dreampoppy probably psych but I’ve lost track of what that even means now. Very hypnotic.

It’s a home recorded collaboration but sounds very professional. They clearly know what they’re doing. I’ll be following these.

I have absolutely no idea how to pronounce this Réabhlóid word though.

Pridjevi

So I listed this in my best of 2015 already, but they really do deserve a post of their own. I don’t think I’d initially planned to include them in said list but played the album the night before I wrote it, and the rest is what happened afterwards.

The album is sung entirely in Croatian, because they are from Croatia. I don’t speak or understand a word of Croatian, but that doesn’t matter. Over the last few years I’ve begun to be more dissatisfied with bands output when it isn’t in their native tongue, because it somehow feels a bit forced. There are exceptions, obviously, but I don’t think it matters if I can’t understand the words. Music has its own meaning, and words sung naturally will always complement that.

TIM091_Pridjevi_LP.1600x1600__58102.1435286780.1280.1280So you can bandcamp this if you like and want, but you can also score a hard copy here, on the same label that put out the marvellous Matchess records.

Stylistically, we’re looking at sunny psych-pop, properly blissed out and sun-kissed and everything that implies. There’s a similarity to Brazilian Tropicalia, particularly Os Mutantes, although I may say that because they’re the artists I’m most familiar with from that ‘genre’. They have it down as lo-fi but that may be a function of the fact they recorded it themselves, which has been a lot easier since the digital revolution, since it doesn’t sound all that lo-fi to me. Maybe a ‘sound professional’ would find it so, but I’ve personally become a lot less bothered by such audiophile concerns over the last ten years, ironically since finishing a course in music technology…